Your website - and content - will be most effective when it's targeted towards a particular audience. Most businesses have more than one audience they want to target, but the clearer we are about each individual audience we target, the better the content will be over all.

So, to get started, think of one audience and answer the following questions. You can add more audiences later.

Note, all this information is optional, but the more we have, the clearer we are - and the easier it is to understand how to best serve your customer.

Your target Customer

Personal Demographics