Tip #4: Use Lead Magnets

Lead Magnets are all about a simple principle: you have to give to get. If you want your customer to provide something of value to you, make sure you're able...

What are good examples of lead magnets? Lead Magnets are all about a simple principle: you have to give to get. If you want your customer to provide something of value to you, make sure you’re able to show how much value you can provide them through tools like infographics, guides, and ebooks.

Duke Kimball

Duke writes words, good. When he's not crafting content for The Pros, he's crafting stories, enjoying craft beer, or gourmet coffee. He is Portlandia.

GPT for SEO

We have covered ChatGPT on different practical use case scenarios but the one that might be interesting for business owners or even digital marketing professionals is how GPT fits in SEO (Search Engine Optimization). For those of you who are familiar with SEO, you know just how much work is put in to make a...

Exploring GPT Productivity Hacks

Being a business owner, especially mainstreet business owners can mean having a lot to do with so little time available. Even with all the applications and tools currently familiar to us, we still feel like we’re racing against time to get everything done. Let’s face it, aside from the important things we have already budgeted...
brain with digital circuit and programmer with laptop machine learning artificial intelligence illustration

3 Technologies Watching for 2023

2023 started with a bang. New developments in AI are opening untold horizons. We’re watching this tech - and two others really closely this year.