Tip #17: Know The Difference Between SEO & SEM

SEO? SEM? SERP? PPC? There's a lot of letters involved in Search Engine Marketing. Let’s untangle the letters and talk marketing with search engines using SEO & SEM...

SEO? SEM? SERP? PPC? There’s a lot of letters involved in Search Engine Marketing. Let’s untangle the letters and talk marketing with search engines using SEO & SEM.

Duke Kimball

Duke writes words, good. When he's not crafting content for The Pros, he's crafting stories, enjoying craft beer, or gourmet coffee. He is Portlandia.

Also from the Pros...

Marketing Lessons From Golden Globes

7 Marketing Lessons From The Golden Globes

Despite the controversies surrounding these awards over the voting system of its members, there have also been some marketing lessons to take away from the Golden Globes over the years.
Read More
Valentines email marketing ideas

Best 10 Valentine’s Day Email Marketing Ideas for 2022

With the benefits of email marketing documented all over the web, here are the best 10 Valentine’s Day email marketing ideas for 2022 that will give your business a headstart to Valentine’s Day sales and profits.
Read More
example of team building game

How do Holiday Virtual Team Building Activities help Improve Remote Team Productivity?

Team building activities can be a great way to improve remote team productivity and grow your business. Holidays are great opportunities to introduce these fun virtual games and activities.
Read More

Why Should Local Businesses Work With Local Influencers?

Local influencers can help you grow your local business. Here's how.
Read More

Ways Brands Can Make Use of TikTok in Their Marketing

Tik Tok is booming. This guest post from Invideo shares 4 ways you can use it for your business.
Read More

Landing Page Design & Development

Stop wasting money on webpages that don't generate leads. Landing Page Design Services by The Pros gets you more leads for less money!
Read More
A hacker looking at several monitors

Expert Connexions Episode 4: Cybersecurity

How secure is your business from a cyber attack? The threat may be even bigger than you realize.
Read More
Expert Connexions Video Thumbnail

Expert Connexions Episode 3: Demystifying Digital Marketing

From innovation to transformation — a big part of business recovery from COVID-19 is looking ahead to a post-pandemic world. We’ve already seen digital progress accelerate. Businesses need to make decisions about digital to use this technology to their advantage — or risk being left behind.
Read More